Golf Tournament Sponsorship Letter: Free Template That Actually Gets Replies

A good sponsorship letter does three things in under a page: names the cause and the date, shows the sponsor exactly what they get at each price, and makes it effortless to say yes with a link to buy the package online. Below is a copy-paste template, then the details that separate letters that get funded from letters that get filed.

The template

Subject: Sponsor the [Event Name] — [Month Day] at [Course Name]

Hi [First Name],

On [date], [Organization] hosts our [Nth] annual charity golf tournament at [Course Name] to support [specific program — e.g., "our weekend meal program, which served 12,400 meals last year"]. Last year, [#] golfers and [#] local businesses helped us raise [$amount]; this year's goal is [$goal].

We'd love to have [Company] on the course with us. Sponsorships this year:

• Title Sponsor — $[X] (1 available): event presented by [Company]; logo on the event page, all signage, and the live leaderboard; foursome included; remarks at dinner
• [Dinner/Cart] Sponsor — $[X]: naming rights + logo placement + twosome
• Contest Sponsor — $[X]: your sign on the [hole-in-one/longest drive] hole, announced at awards
• Hole Sponsor — $[X]: your sign on a tee box, logo on the event page

Every sponsor is listed on our event page, which every player sees when they register, and receives a post-event impact report showing what the tournament raised.

You can claim a package directly here: [link to your event's sponsorship page] — or reply and I'll hold one for you.

Thank you for considering it. [Organization]'s work only happens because businesses like yours show up.

[Name], [Role] [Phone] · [Email]

Why this structure works

It leads with the cause and one concrete number. "12,400 meals last year" beats "we make a difference in our community" in every reply-rate comparison you'll ever run. Sponsors are buying association with real impact — give them the number they'll repeat to their own team.

The prices are in the letter. Making a prospect email you to learn prices adds a step, and every step loses people. Publish the ladder (see our sponsorship pricing guide for what to charge).

The yes is a link, not a meeting. Businesses buy things online. When your sponsorships are purchasable on your event page, the $250–$500 tiers become impulse buys. On Redswing, sponsor packages check out self-serve and the logo placement happens automatically.

It promises a report afterward. "You'll get an impact report" is the single best renewal device — it tells sponsors you'll prove what they bought.

Who to send it to, in order

1. Last year's sponsors — 4–6 weeks before you go wide, with first right of renewal at last year's price
2. Your board's and committee's employers — the warmest cold list you have; ask each member "whose company would take a hole for $[X]?"
3. Vendors your organization already pays — the bank, the insurance agent, the print shop
4. Local businesses your players patronize — golf shops, restaurants near the course, car dealers

Send it from a person, not an info@ inbox, and follow up once after a week. Most sponsorships close on the follow-up.

Set your prices first

If you haven't priced the ladder yet, the free golf sponsorship calculator builds tier pricing from your fundraising goal and field size — then paste the numbers straight into the template above.