Sending email campaigns to your donors (Pro)
Create, target, and send email campaigns to your donor profiles with AI-assisted copy, scheduling, and open, click, and bounce tracking.
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Sending email campaigns to your donors (Pro)
Email campaigns is a Redswing Pro feature that lets you reach your donor profiles year-round with targeted, AI-assisted email.
Overview
Campaigns help you stay connected to supporters between events, from save-the-dates to thank-you notes. You choose a type, target an audience from your donor profiles, draft the copy, and send or schedule the message, then track how it performs.
How to send an email campaign
- Open Dashboard and go to Campaigns.
- Select New Campaign.
- Pick a type: save the date, announcement, sponsor solicitation, thank you, year in review, or custom.
- Select and filter the audience from your donor profiles.
- Generate the copy with AI or write your own.
- Schedule the send or send it now.
- Track opens, clicks, and bounces from the campaign view.
Things to know
- Every campaign email includes one-click unsubscribe to meet CAN-SPAM requirements.
- Opt-outs are skipped automatically, so you never email someone who has unsubscribed.
- Redswing Pro includes 12 campaigns per year.
- Pro+ includes unlimited campaigns.
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